Social Media Manager Job at Virtual Construction Assistants, United States

  • Virtual Construction Assistants
  • United States

Job Description

Social Media Manager

Full-Time

$200 per week/$866 per month

Key Responsibilities
  • Develop and execute organic social media strategies for multiple construction-industry clients.
  • Plan, create, and schedule engaging content (posts, stories, graphics, videos, reels) tailored to each client's audience and goals.
  • Manage and grow clients' presence across platforms such as Facebook, Instagram, LinkedIn, TikTok, and others as relevant.
  • Monitor community engagement by responding to comments, messages, and inquiries in a timely and professional manner.
  • Track performance metrics (reach, engagement, follower growth, conversions) and prepare regular reports for internal teams and clients.
  • Provide accurate tracking and reporting of social media engagement, audience growth, and campaign performance.
  • Analyze social media insights and data to recommend improvements and optimize future strategies.
  • Collaborate with the design, content, and SEO teams to ensure campaigns are cohesive and aligned with overall marketing strategies.
  • Research industry trends, competitor activity, and platform updates to keep strategies fresh and effective.
  • Manage social media calendars and ensure consistent posting frequency across all accounts.
  • Suggest innovative ideas to increase visibility and engagement for clients.
Key Performance Indicators (KPIs)
  • Growth in client social media followers and audience size.
  • Engagement rate (likes, comments, shares, clicks, saves).
  • Consistency and timeliness of content posting across accounts.
  • Reach and impressions of organic campaigns.
  • Monthly/quarterly reporting accuracy and insights provided.
  • Client satisfaction and retention based on social media results.
  • Contribution to lead generation and brand awareness goals.
Qualifications
  • Proven experience (2+ years) managing organic social media for multiple brands/clients (agency experience preferred).
  • Strong understanding of social media platforms, algorithms, and best practices.
  • Excellent copywriting skills with an eye for detail and brand consistency.
  • Basic design skills (Canva, Adobe, or similar) preferred.
  • Ability to analyze data and create actionable recommendations.
  • Strong project management skills and ability to juggle multiple clients/accounts.
  • Knowledge of the construction or B2B industry is a plus.
Key Competencies
  • Creative thinker with strong storytelling skills.
  • Highly organized with excellent time management.
  • Strong communication and collaboration skills.
  • Results-oriented with a focus on client satisfaction.
  • Data-driven with ability to translate metrics into meaningful insights.

Job Tags

Full time, Remote work

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